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Content Marketing Blog – By John White

For Content Marketing Managers Who Want More from Their Writers and Their Content

Category: hiring writers

Content marketing writers have to know lots of languages

How Many Languages Does Your Marketing Writer Know?

Looking for flexibility and verbal dexterity in a marketing communications writer? Find a polyglot. “By the way,” the creative director asked, “do you speak any…

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New marketing writer taking baby steps

That New Writer? Don’t Be Afraid to Start Out Small

Stretching the marketing communications writer

Is the Marketing Writer Up to It? Four Questions

Earn customers' trust with content marketing

Earning Your Customers’ Trust – Your Writer Can Help

Networking tips for marketing writers

Writer Networking — 3 Do’s and a Don’t

Tell stories. It's more effective than delivering messages.

Don’t Deliver Content. Tell Stories.

Content marketing writer's resume

4 Things Better Than a Writer’s Résumé

Content marketing writers should have their own paperwork

5 Business Instruments Your Technical Marketing Writer Should Have

Networking with technology marketing writers

5 Questions When Meeting Freelance Marketing Writers in the Wild

Is Your Writer a Goldmine or a Landmine?

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