Qualcomm Developer Network engaged venTAJA for a series of blog posts on 5G. The goal was to get developers to begin thinking about the aspects of the 5G standard most likely to affect their product development. The posts filled a needed gap between regular marketing communications and deeply technical documentation.
To showcase a developer engagement featuring its facial processing and facial recognition technologies, the Qualcomm Developer Network asked venTAJA to write a case study on Magisto’s CamCrew app. They also commissioned a demonstration guide for the app, from which a related video script evolved.
Qualcomm Developer Network positioned the coronavirus lockdown as an opportunity for app developers to broaden their exposure to mobile technologies. They engaged venTAJA for a blog post designed to lay out currently available software and hardware tools.
In addition to keeping its developer community abreast of new and updated products, Qualcomm Developer Network provides content on broader trends and topics like entrepreneurship and technology adoption. It engaged venTAJA to write an eBook on innovation based on a panel it sponsored at Android Developer Conference (AnDevCon).
The Qualcomm Developer Network attracts game vendors through software developer kits (SDKs) that expose hardware resources on Qualcomm’s mobile processors. venTAJA has written numerous case studies to describe the technical details and business advantages of developing on Qualcomm processors, particularly Snapdragon.
As part of its ongoing effort to build strong relationships with mobile application developers, Qualcomm and Brew Managed Services conducted a pricing study. With a major developer and publisher of mobile games, they analyzed the effect of pricing changes on volume and revenue, then engaged venTAJA to turn the results into a well-documented business overview that demonstrated the company’s dedication to developers’ financial as well as technical success.
To kick off the Comic-Con International convention, Nerdist and Lucasfilm created Course of the Force, an Olympic-style Lightsaber relay run between San Francisco and San Diego, California. The official mobile app for the event featured geolocation, beacon and augmented reality technologies from Qualcomm, which engaged venTAJA to help draft a blog post on the project.
Qualcomm’s Snapdragon processor includes the Hexagon DSP. To encourage more DSP customization, the Qualcomm Developer Network engaged venTAJA to create a case study around Audyssey, who implemented high-performance audio algorithms on the Hexagon SDK.
IC designers have built single-board computers (SBCs), systems-on-module (SOMs) and development kits around the Snapdragon family of application processors. They started myDragonBoard.org and engaged venTAJA to help draft blog posts and Web content for their community of hardware engineers, component vendors, makers, hobbyists and academics.