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B2B Technology Marketing Writing

Turning Technical Concepts into Content Marketing

Qualcomm – Technical Article

At the outset of its LifeCOMM initiative, Qualcomm engaged venTAJA for a technical article on the business model and market opportunity in wireless healthcare and telemedicine. Interviewee Paul Hedtke describes the need for a value chain of providers wireless connecting the patient to different levels of health care professionals.

The Nurse Is In. (…Your Phone.) Wireless-enabled Health Condition Management

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Technologies and Markets

  • 5G, Wireless and Telecom
  • Artificial Intelligence, Machine Learning and Deep Learning
  • Automotive
  • Chips and Embedded Computing
  • Consortia and Alliances
  • Coronavirus, COVID-19 and Crisis
  • DevOps and Agile Programming
  • Digital Literacy
  • Education and Professional Development
  • Engineering, Design, Industrial, Manufacturing and Supply Chain
  • Financial Services and Real Estate Development
  • Geolocation, Proximity and Beacon
  • Government and Public Sector
  • Infrastructure, Network and Data Center
  • Internal and Corporate Communications
  • Internet of Things and M2M
  • IT, Cloud and Software as a Service
  • Localization and Translation
  • Marketing, Social Media and Branding
  • Medical Devices, Healthcare and Life Sciences
  • Mobile App Developer Community
  • Mobile Gaming
  • Performance Monitoring and Management
  • Predictive Analytics and Data Science
  • Retail
  • Robotics
  • Security, Privacy and Identity Access Management
  • Software
  • Sponsored Content and Brand Journalism
  • Testing and QA
  • Touch Computing and Consumerization of IT
  • Video, Voice and Digital Media
  • Wireless Power and Solar Power

Clients and Engagements

AllSeen Alphablox Apperson AT&T BREW Cogen Coradiant CSU CyraCom D&K Engineering Dell Software FICO ForgeRock HP Enterprise Intel Intertek NSTL Intuitive Analytics Jones Lang LaSalle Kemp Keynote Systems Lindows Lionbridge Marco Ophthalmic MediaFLO MicroPower Moog nComputing Nefsis NetApp NetMotion Wireless Nik Numerex Plantronics Qualcomm Qualcomm DevNet Qualcomm Retail Quest Remedy Rezence RightScale Rohde & Schwarz Salesforce ServiceNow SOASTA SonicWALL St. Augustine Stac Statistica Tanner EDA Tarari TIBCO TRUSTe Tumbleweed U. Akron Venga Xancom Xiam Technologies Zendesk

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