Category: Government and Public Sector
FICO (Fair Isaac Corporation) – White Paper
The government sales team at FICO had several success stories around its Blaze Advisor product, but had never stopped to create marketing content around them. The team engaged venTAJA to interview subject matter experts and write a FICO white paper on the use of business rules in government decision management.
Business Rules and Change for Government Decision Managers – 5 Steps to Making Government More Agile
Quest — Blog Post Series
Quest aimed a campaign at federal government IT admins to get them to use Quest products for migrating off of deprecated versions of Windows Server and onto new ones. Quest engaged John White to write a series of blog posts on the topic, using a voice that would resonate with readers in the public sector.
Federal Agencies Migrate Windows – Prepare • Migrate and Coexist • Manage