“You tweetin’ to me? Huh?”*

Whom are you addressing in your tweets? Can they tell you’re tweeting to them? Try addressing your audience in your tweets and micro-posts. When people look at a column of your tweets, can they tell who the intended audience is? When they land on your Facebook page, can they scan your posts and figure out […]

Your Followers Expect It of Your Brand

There’s more to having followers than just pushing tweets back and forth. You have to stick up for them. They expect it of you. Do you feel ownership of, and responsibility for, your followers and customers? Do you want to see what that looks like? The Beach Break Café Everybody who is anybody in Oceanside, […]