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	<title>Comments on: Put &#8220;I Promise&#8221; in Your Content</title>
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	<description>Get More from Your Writers and More from Your Content</description>
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		<title>By: Before You Start Your White Paper Project, Ask These Questions (Part 2 of 4)</title>
		<link>http://ventajamarketing.com/writingblog/2009/11/put-i-promise-in-your-content/comment-page-1/#comment-331</link>
		<dc:creator>Before You Start Your White Paper Project, Ask These Questions (Part 2 of 4)</dc:creator>
		<pubDate>Tue, 09 Feb 2010 12:28:05 +0000</pubDate>
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		<description>[...] buyers want to know what you&#8217;re promising them, and how you&#8217;ll make good on that [...]</description>
		<content:encoded><![CDATA[<p>[...] buyers want to know what you&#8217;re promising them, and how you&#8217;ll make good on that [...]</p>
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